Helen Nonini

On brand Strategy, dealing with new challenges in Fashion and Luxury

also known as H., CEO e Founder Schwa

Brand Advisor and Strategic Consultant, She is the Founder & CEO of Schwa , Consultancy Firm committed to develop sustainable solutions for companies, with a strong focus on Diversity, Equity and Inclusion. Established in 2022, Schwa is the business evolution of H Strategy and Experience platform since 2015.

After an initial successful career in the Financial Services industry, She shifted her focus to the fundraising and non-profit sectors, to then move to the Luxury industry, giving herself a chance to boost her know-how and insight as Head of Operations for the world’s top Luxury Concierge Company, Quintessentially.

In 2011 She wrote the first business novel ever released in Italy, Professione Problem Solver (Ed. Il Sole 24 Ore), and further cooperated with the economist Robin Lent on Selling Luxury, by the same publisher.

She was Pomellato Brand Ambassador from 2017 to 2022. In 2022 She was designated as Ambassador of Homo Faber, the international cultural movement of the Michelangelo Foundation, celebrating craftsmanship and championing artisans.

Furthermore, from 2018 to 2020 She was a Board Member of Save The Duck, the first Italian Fashion Company to be B-Corp certified.

AZ Academy is more than an academic course - it’s a strategic business acceleration platform for the new era of fashion.

Programme structure and milestones

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Faculty, key figures and guest lecturers

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Scholarship Admissions

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Resources & campus experience

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FAQ

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Meet the current cohort

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