Solena Bertin

Solena Bertin is a recognized expert in digital communication, brand image, and influence strategy, known for her strategic vision and creative mindset.

Her distinctive career blends marketing, commerce, and brand leadership, shaped by key roles at Red Bull, Claudie Pierlot (SMCP Group), Maison Labiche, Leclerc, and Undiz (ETAM Group).

These diverse experiences gave her a deep understanding of business and operational challenges, particularly in wholesale, where she collaborated with major department stores and retail partners to strengthen brand visibility and profitability. This hands-on business expertise fuels her ability to bridge brand strategy, commercial performance, and influence marketing.

As the Founder of Colibri Paris, an agile and forward-thinking agency, Solena supports companies, brands, and entrepreneurs in their digital transformation, designs impactful paid media campaigns, and develops tailor-made influence strategies. Under her leadership, Colibri Paris combines creativity and pragmatism, delivering measurable and lasting results.

Solena works closely with CEOs, founders, and creative talents, helping them build strong, distinctive brand identities and elevate their leadership across digital and media ecosystems. Her expertise spans influencer and celebrity collaborations, premium content production, brand storytelling, and strategic media planning.
A passionate educator, Solena also teaches at leading business schools, sharing her expertise in communication, digital marketing, and influence strategy, and mentoring the next generation of creative leaders.
For Solena, curiosity isn’t a flaw it’s a driving force. It fuels her creativity, sharpens her strategy, and keeps her one step ahead in an ever-evolving digital landscape.

At Colibri Paris, every project is a unique journey where strategy, agility, and excellence come together to turn ambition into tangible success.
Driven by an unwavering passion for innovation, influence marketing, and digital performance, Solena Bertin continues to push boundaries blending creativity, business insight, and brand strategy to deliver meaningful, lasting impact for her clients.